No Artesia football player, coach, or fan can remember what game or year it started. Still, all agree that the Dogpile is one of the most psychologically imposing events an opposing football team can witness before the start of a high school football game. It looks harmless enough as fans wait until the captains of both teams meet to decide who will get the opening kickoff.
After the 50-yard-line ceremony, Artesia fans from both sides of the stadium start converging onto the field. Alumni, young and old, women, kids, and even babies form a U on the field in front of the Bulldogs’ bench, packed three rows deep.
The cheerleaders gather at the front of the ramp, where the Bulldogs’ football players walk down the ramp to the field. The scene is almost like gladiators going out to do battle. The Paw Prowlers hold up a large, painted orange A, and the other cheerleaders hold up a breakaway banner with an inspirational message written on it.
Five minutes before the start of the game, the football players begin walking down to the bottom of the ramp and huddle together in front of the breakaway paper and commence chanting. The chant goes up until the players have reached an emotional fervor of excitement and readiness. In a flash, the players break through the paper, and the first players run about 40 yards and slide, and then the other 100 players jump on each other, and it is nothing but screams of delirious excitement, as the players continue to jump on top of each other. That is known as the Dogpile.
“That is the way we show people how to start a game,” Artesia football coach Jeremy Maupin said. “What is cool is that we have a coach on our staff from Aztec and a coach from Clovis, and both of those coaches played against us. I am talking about the dogpile from the Bulldog point of view, and they (coaches) talk about it from an opponent’s point of view. It is an intimidating thing. The crowd is going wild, the fight song is unique to just us, which I love. The Bulldog fight song is loud; people are going crazy. When we come through, that is how we start the game.”
Maupin said that when the Zia football team of seventh graders played in the Bulldog Bowl on Sept. 29, he told the players they would get to run through the banner and do the dogpile. The players were excited to get to do that. Maupin said that when he was a kid, he dreamed of doing a dogpile. He said there are videos of his nephews running through the house shouting,” We’re starting the football game, dogpile.”

“My daughters, they come and jump on me at night and say ‘Dogpile,’” Maupin said. “Or in the morning to wake me up by jumping on me, saying ‘dogpile’. It is just part of our tradition, and the kids get pumped to do it. They love it; it is such a unique way. People think we are crazy, but it is so much fun to be a part of it, and it is fun to watch it.<n>Maupin said the team does not practice the dogpile, and the key to it is positioning oneself as a player to tuck. Also, it is better to be on top or on the bottom, but not in the middle. The middle is the worst position.”
Maupin said that as a player, he could not wait to do the dogpile. He recounted how, as a player coming through the system, he was high-fiving quarterback club guys, and then, as you’re coming down the ramp with his teammates, he had tears in his eyes. He remembers saying that he had waited for this moment forever, and it was as good as he thought it would be.
“I remember my first year saying to myself, that I am going to go first and be on the bottom,” Maupin said. “I was too slow. I was in the middle, and then after that I was in the back.”
Maupin said that a lot of football opponents will not let their teams watch the Artesia dogpile before the games. He notes that other teams’ players are watching and thinking that it looks fun to do. Aztec said that they were willing to take a penalty so that they would not let their players watch the Bulldogs do the dogpile.






