JT Keith
Artesia Daily Press
jtkeith@elritomedia.com
Paul Kirkwood is grateful for a lot of things in his life. One of the biggest things is moving to Artesia 31 years ago.
The movie “Facing the Giants” is about a football coach who has faith and is doing his best but cannot put a winning season together and is almost fired.
That movie could have been modeled after Kirkwood’s career as the head basketball coach at Ruidoso in 1994.
Kirkwood, who had graduated from Ruidoso, said he was excited to return home for the coaching job.
When he took over the Warriors program, it had won only three games in three years. Kirkwood said the Ruidoso role was not a good fit — and that his family had not found a church.
Lone season
Kirkwood was 6-17 in his lone season as coach. After the season, Kirkwood told his wife, Brenda Kirkwood, that maybe Ruidoso was not for them.
“We prayed for three days,” Kirkwood said. “My wife is such a praying lady, and after that third day, that is when Bubba (Jennings) called.”
Jennings told Kirkwood he needed an assistant coach and asked him to visit Artesia.
Kirkwood, 64, accepted the position as an assistant coach and helped lead the Bulldogs to two state championships in 1995 and 1997.
“Coach Kirkwood was an outstanding assistant,” Jennings said. “I hired him for several reasons, the first being that he is a Christian. He knows the game well, and I wanted a coach who truly understood our philosophy and knew the commitment it would take to work in our program.”
After Jennings left to become the head coach at Coronado High School in Texas, Kirkwood was promoted to head coach in 1999 and coached until 2004.
Kirkwood coached the Bulldogs to a record of 82-68, with his best season being the 2001-2002 season, when the ’Dogs went 20-5.
When Kirkwood resigned as basketball coach, he said he loved Artesia too much to leave and coach somewhere else. So he stayed and became an assistant basketball coach.

Coach Paul Kirkwood is with Coach Jennings, Coach Steve Huttanus and coach Dennis Garcia.
Impacts Mondragon’s life
He returned to the basketball bench to help his former point guard and current Bulldogs coach Michael Mondragon in 2017.
“Coach Kirkwood has been instrumental in developing me not only as a player and coach, but as a man,” Mondragon said. “Coach K always put in character, hard work, discipline, and most importantly, faith as the foundation of success. He is a huge part of who I am today, and I thank him for everything he’s done for me and my family throughout my life and career.”
Kirkwood was named the New Mexico High School Coaches Association Assistant Basketball Coach of the Year in 2023 before retiring in the same year.
“God is good,” Kirkwood said. “God brought us here; we’ve got to raise our children here. Artesia is a godly town, and they raise their children godly. If anybody ever needs any help, Artesia will help.”
JT Keith can be reached at 575-420-0061, or on X@JTKEITH1.





